It is true that the modern technology has made the life for us much simpler and easy. Technology has affected almost all the spheres of our lives. Even the world of advertising and marketing is heavily influenced by a various platforms that are available on the internet so as to effectively reach the customers around […]
Having New Year’s resolutions is one of the long-standing traditions people practice world-wide. The idea behind this is simple: a new year is beginning and the old year has just ended, so it’s a great time to start fresh. Many people use this as an opportunity to lose weight and strive towards something they’ve never […]
Social media is proving to be an invaluable resource for musicians and bands looking for new ways to connect to their audiences. The music business, of course, has been in a state of turmoil since disruptions from peer-to-peer file-sharing networks like Napster appeared on the scene more than a decade ago, ending the good times that […]
The aim behind gaining celebrity endorsement for a product, event, or campaign is primarily that of increasing the public’s interest. Yet, participating in sponsorship deals or public engagement also increases the celebrity’s public exposure and profile (as well as often providing him or her with monetary compensation). So, everybody wins in this situation. Public interest […]
Now is the age of social shopping! While e-shopping is greatly transformed into social shopping, soon will come the time when social shopping transforms into Facebook shopping. Well and around 40% of onliners are using social networking sites to shop online. Hope everyone owns an account on Facebook and you’ll never be an exception from […]
While networking sites are emerging as futuristic tools for new age marketers, experts believe that Twitter remains an untapped tool! Now if you are planning to launch a new product shortly and wish to go the cyber way, take it as a bonus privilege if you have a Twitter account! Let us break the suspense […]
